Mission & Vision
The Shared Power of Belek Tourism
BETUYAB is an association that brings together tourism investors operating in the Belek region and contributes to the sustainable development of the destination. It carries out activities that protect the region’s natural values, improve tourism quality, and support Belek’s strong position in international tourism.
It develops projects with the aim of supporting the growth of the tourism sector, strengthening cooperation among investors, and carrying Belek’s brand value into the future. In this regard, BETUYAB continues its activities as an important structure shaping the tourism vision of the region.
Our Vision
To make Belek a strong global tourism brand with its natural beauty, rich tourism diversity, sustainable tourism approach, and high service quality.
By improving the tourist profile in terms of both quality and quantity; to position it among the world’s leading destinations in terms of tourism revenues and visitor numbers.
Our Mission
To carry out activities in coordination with the public sector in line with the goal of making Belek a global brand destination.
To implement and support projects that preserve the natural life characteristics in accordance with the “protect and use” principle.
To develop and share solution proposals on issues that negatively affect tourism goals.
To serve as a role model for other tourism destinations and associations as a pioneering example of public-private sector cooperation in tourism.
The Distinguished Destination of the Mediterranean; Belek
Explore our catalog to discover Belek more closely with its nature, golf courses, and world-class tourism infrastructure.
